Please
read the two previous articles before reading this: “Digital Legacy - Guaranteeing
access to your chapter/state digital accounts” and “Facebook: Establishing a
chapter/state organization account.” They give valuable
information needed for understanding this blog entry.
After
reading the previous blog entries, you are now ready to establish a Page for
your chapter/state. A Page is what your members will access and where you will
post all of your announcements, photos, and updates.
After
logging into the Facebook account you just created, go to this address: https://www.facebook.com/pages/create/
Click
on the box “Company, Organization or Institution.”
Then
you will see this:
Fill
in the name of your chapter/state (make sure this is correct because it is hard
to change it later). Examples
are Beta Delta Ohio, Epsilon State Louisiana, or Mu Chapter Colorado.
Click
“Get Started.” Following the prompts and
complete your new Facebook Page.
Facebook
will ask you to add a Page description, a link to your website, and a unique url for your Facebook Page,
i.e. facebook.com/yourorganization
It
will ask you to add a profile picture (the recommended size is 180 x 180
pixels), which should be your organization’s logo. NOTE: most, but not all put
the DKG Rose here.
Finally,
you can define a specific audience, or you can skip through this step.
Once
you have the basics set up, you should then add a cover photo (851 x 315
pixels) which should be a branded image that demonstrates what your
organization does. International has designed logo signatures for geographic
state organizations and can be found HERE.
EXAMPLE:
Engaging
cover photos can be really effective in encouraging people to like your page.
You’ll also need to add some information about your organization to the Info
section.
You
have your Page setup. Now what? Our next blog entry will give you some examples
and ideas for postings and getting members to “Like” your page.
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