Chapter growth can be challenging - sometimes hard to define, difficult to measure and uncomfortable to talk about. What is growth? Have you ever thought about what it means to be a "growing" chapter?
Of course, growth can mean new members and reinstatements, but it also includes keeping the members you have. Growing chapters have developed a culture that encourages member participation, engages new members and develops leadership. Have you asked your members what they like and want in chapter programs and meetings? Are you providing those things? Are your members active in chaper events, projects and leadership? Are they serving the state organization on committees? Are they attending state organizaiton and international events? These can all be indicators of a growing chapter.
Simply put, does your chapter have a strategy in place to insure sustainability and promote growth? If you have not heard about the new Membrership Recruitment Plan, check it out! It is posted on the International Membership Committee page and is adaptable for your chapter. And, best of all, it has shown real results! Look for more information in the next blog.
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